*Ta da!*

Seriously, that sounds better in person. The cover you see here is just a place holder for a MAJOR undertaking.

In terms of transmedia, the experts always tell us that you need to start thinking about transmedia from before you begin writing. (And if you don’t know what Transmedia is, really it’s just taking your story and extending it on to new platforms whether it be Twitter, Facebook, YouTube or some physical group event.) Anyways, these experts, they lament how the digital strategy is generally tacked on to most projects and never treated like a part of the production.

Well, I listened.

I’ve created a project hand-crafted for the Internet. It’s called ASSURED DESTUCTION and it was written as a transmedia experience. The anchor property is a book series. Four of books. Two written. Two in my head.
Here’s the pitch.

On all kids’ hard drives are pieces of themselves, which, if someone is prepared to take the time, can be pieced together to live again on the Shadownet as online identities. That someone is 16 year old Jan Rose.

Hobby? Art form? Sad, pathetic plea to garner friendship, even virtually? Sure, Jan is guilty on all counts. Maybe she’s even addicted to it. It’s an exploration. While picking apart the private lives of others, she learns a lot about herself. She’s not as strange as she thought. Everybody has a guy or girl she or he hasn’t talked to, but wants to. And—most important—everybody has a secret. The Shadownet’s hard drives are Jan’s. They’re stolen from her mother’s computer recycling business Assured Destruction. If the police knew, Jan’s mother could lose their sole livelihood.

When the real people behind Shadownet’s hard drives begin to have bad things happen to them, Jan realizes she is responsible—who is doing it and why, she doesn’t know but as her life goes to pieces Jan must use all her tech savvy to bring them to justice before she becomes the next target.

The beauty here is that all of Shadownet can truly come alive online. So here for example is a sketch of Jan in real life. And JanusFlyTrap online.

Cool right?

Now add in some more graphic elements, how about a trailer, Twitter feeds with hundreds of related tweets, blogs … Just wait. I’m only getting to the good stuff. Stay tuned.

The team?

On art: Don Dimanlig

On tech: Janak Alford, of PrototypeD

Are we excited? You betcha.

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